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Chicago-based  ·  Mobile  ·  Virtual  ·  Studio

Purpose
of
Beauty

Purpose of Beauty Self-Care LLC

Worked In

The Nobu · 21c Museum Hotel · London House · Radisson Blu · Kohler Waters Spa · Milk and Honey Spa (etc.)

Jade — Purpose of Beauty

"I don't just treat skin. I teach women how to live inside it."

Licensed Esthetician · Beauty Educator · Community Builder

About Jade.

I'm Jade — licensed esthetician, beauty educator, community builder, and creative. I started at Walgreens flagship as a beauty consultant, doing makeup and beginning my studies. I then moved to The Body Shop, where I developed my selling ability and confidence working with organic and natural products. After that, I spent years in luxury spas throughout the Chicagoland area — while building Purpose of Beauty entirely on my own terms. Over 11 years in. Always locked in.

Purpose of Beauty was built on a truth: it's necessary to bridge the gap between beauty, purpose, and fulfillment. That is an act of self-intimacy. My work is here to help you figure out how that looks for you.

My practice is rooted in the power of my hands — gua sha, cupping, and lymphatic drainage — and in teaching you how much stimulation you can get from just your hands and minimal product. No excuses. No complicated routines. Just intention.

Community Builder

I love curating spaces and bringing people together with intention. Sessions is proof — every event is an extension of who I am.

Film & Music

My creative life lives here. The vibe, the energy, the mood — it all starts with what I'm watching and listening to.

Building Legacy

Everything I build is bigger than me. Generational wealth, meaningful work, a brand that lasts — legacy is always the goal.

Industry Lifer

Since stepping into beauty, I have never stepped back out. Not once. That kind of commitment shows up in every single session.

Jesus Christ

My faith is the foundation of everything. Grounded in Jesus Christ — that's where the purpose in Purpose of Beauty actually comes from.

11+
Years Experience
4
Core Modalities
6+
Luxury Venues

Luxury Spaces

The Nobu, 21c Museum Hotel, London House, Radisson Blu, Kohler Waters Spa, Milk & Honey Spa

Beauty on your terms.

Mobile and virtual services begin with a conversation — I'll send an intake form before confirming your session. Studio time can be booked directly on Square.

PURP Beauty serum

Service 01

Virtual Consultations.

A complimentary 15-minute 1:1 Google Meet session — personalized skincare guidance from anywhere. We don't just talk skincare; we talk lifestyle, goals, and what's actually going on with your skin.

  • Complimentary 15-min Google Meet — I send the link
  • Skin analysis + detailed consultation
  • Lifestyle + goals discussion
  • Follow-up notes after your session
  • Recommended beginner skincare budget: $250 (replenish every 3 months for a full professional-grade routine)
Client receiving facial treatment

Service 02

Mobile Facials & Spa Parties.

I come to you — your home, your hotel, your space. A full facial experience with zero commute and complete comfort. Solo visits or a full spa party for your crew. I bring everything.

  • Customized facial treatment · 75 min (solo) or 45 min per guest (spa party, 4+ guests)
  • Gua sha, lymphatic drainage, facial massage
  • Cupping (based on your skin)
  • Spa party: foot soak, eye mask, heated neck wrap, lip treatment, aromatherapy station + light decor
  • Professional-grade products + post-treatment guidance
  • All equipment handled by Jade · within 20 miles of West Loop
View Pricing Menu
Jade performing a facial

Book Directly

West Loop Studio.

Book your facial in my West Loop studio — live availability on Square. Pick your time, secure your spot. No intake form required.

Book on Square

Mobile and virtual sessions start with a form so I can fully prepare for your skin and your goals. Submit your request →

Visit My Shop

What is Self-Intimacy?

Self-intimacy is the practice of being fully present with yourself through intentional, loving touch. It's about creating moments where you slow down, tune into your body, and care for yourself with the same tenderness you'd offer someone you love.

It's not a routine. It's a relationship. Not about perfection or performance — it's about presence.

My work is built around this. I'm not here to give you a quick fix. I'm here to teach you how to see your skin, how to touch it, how to listen to it. When you know how to care for yourself at that level, everything else follows.

Begin Your Practice ↓ Free Guide — Download

For Your Skin

  • Intentional touch increases circulation — bringing oxygen and nutrients to skin cells
  • Reduces cortisol (the stress hormone) which triggers breakouts and inflammation
  • Stimulates lymphatic drainage, reducing puffiness and promoting healing
  • Activates the parasympathetic nervous system — rest and repair mode
  • Enhances product absorption when applied with care, not in a rush

For Your Wellbeing

  • Reduces stress and anxiety
  • Improves body awareness and self-acceptance
  • Creates sacred time just for you in a busy life
  • Strengthens your relationship with yourself
  • Promotes better sleep and overall relaxation

Your skin is your largest organ — connected directly to your nervous system. When you're stressed, it shows. When you're at peace, you glow.

The Practice

The Self-Intimacy Ritual.

Daily · 10 min

  • Morning or evening skincare applied slowly and intentionally
  • 3–5 min of acupressure or gentle face massage
  • Deep breathing while products absorb

3–4x Per Week · 15–20 min

  • Full gua sha routine with facial oil
  • Body oil massage after shower
  • Stretching or yoga before bed

Weekly · 30–60 min

  • Extended ritual: mask, gua sha, full body massage, bath
  • Dry brushing + body scrub + deep moisturizing
  • Journaling. Setting intentions for the week ahead.

Consistency over perfection. Even 5 minutes of intentional touch is better than rushing through your routine on autopilot.

The Modalities

The tools I use — and teach.

Facial Massage

The foundation of everything. Releases tension, stimulates circulation, and restores natural contour — through intentional touch alone.

Gua Sha

An ancient technique that works beneath the surface. Releases fascia, moves lymph, and sculpts the face naturally. A ritual you can take home.

Lymphatic Drainage

Light, rhythmic strokes that activate your body's own detox system — less puffiness, clearer skin, brightness from the inside out.

Cupping

Gentle suction that lifts, increases blood flow, and stimulates collagen. Visible results you can see and feel after a single session.

Skincare Mastery

Every session ends with education. You leave knowing your skin — what it needs, why, and how to maintain what we built together.

The Goal

To become your own best aesthetician. My work isn't to create dependency — it's to create mastery.

Events & Experiences

Sessions by Purp.

Where culture, community, and wellness meet. Sessions is my signature event series — intimate, intentional, and unlike anything else in Chicago.

Volume 1 · August 10, 2025

A Garden Somewhere in Chicago

25+ people. One evening. A garden sanctuary hidden behind a rose gate. They came as strangers. They left as something else. Progressive courses appeared from the kitchen like they'd always belonged there. Signature cocktails. Ancient beauty practices transmitted through touch and attention — gua sha, lymphatic work, intention. Music that moved through the space like it was composed for that exact room. The invitation said until 9. Nobody left until 12:30 AM. Everyone went home with oils, tools, and something harder to name.

"I didn't know I needed that."  ·  "When's the next one?"  ·  "That wasn't a party. That was… different."
You Had to Be There

Volume 2 · October 13, 2025

The Night Jazz Came Home

37 people. A candlelit garden in Fulton Market. The saxophonist played as guests arrived — not background music, arrival music. Ross Augusta, Chicago R&B legend, sang from the upper patio. A four-woman expert panel covered skincare, makeup, brow sculpting, and product formulation with no fluff. Breathwork under string lights. The event was supposed to end at 9. People stayed past 10:30.

"That panel alone was worth the ticket."  ·  "Vol. 3 better be soon."  ·  "I needed this and didn't know it."
You Had to Be There

Sessions Encore · November 16, 2025

The Night Everything Aligned

40 people. A home in Chicago — three rooms, one garden, candles in every corner. Vol. 2 went viral and people demanded more, so we moved the jazz indoors. Inspired by Sofar Sounds, Kenzino returned with a bass player and performed from the middle of the living room. She Unapologetic and Pretty Riot delivered spoken word that made the room go still. Inga closed the night, debuting three songs from her first project. A gua sha demo. A night that wasn't even supposed to happen — and became the favorite yet.

"Thank you for this."  ·  "I didn't know I needed this."  ·  "When's the next one?"
Completed

Ladies' Night · December 2025

Paint, Sip & Shop

It started at the studio — canvases, paint, wine, the kind of energy that makes you forget you're an adult with responsibilities. Then a black car pulled up. The group rode over to Bobbles & Lace for a private shopping experience after hours. The kind of night that starts one place and ends somewhere better, and nobody was ready to go home.

Completed

Volume 3 · September 2026

Theme to Be Announced

Coming September 2026. The next chapter of Sessions is on its way — theme dropping soon. Tickets on Eventbrite first.

Tickets Drop on Eventbrite

Volume 4 · Spring 2027

Suit & Gown

The most elevated Sessions event yet. An immersive evening of wellness, culture, and community — dressed to honor it. Pending Spring 2027.

Pending Spring 2027

If you know, you know. Every Sessions announcement goes to Substack first.

Follow on Substack

Read the Blog

Your Favorite Facialist

Jade is blogging — skincare education, event recaps, industry insights, and honest takes on beauty, wellness, and self-intimacy. New posts dropping regularly on Substack.

Read on Substack →

Ready to begin?

Direct booking is on Square for studio sessions. Mobile visits and virtual consultations start with a short request — I'll reach out within 48 hours with your personalized intake form and next steps.

Or reach me directly: realpurpbeauty@gmail.com

West Loop Studio

Book your facial in my West Loop studio.

Book on Square
🚗
Mobile Facial
& Spa Parties

Starting at $140 (studio) · $210 (mobile) · $300/person (spa party, 4+ guests). View full pricing →

Clients enjoying a spa experience Portable spa setup

I'll follow up within 48 hours.

💻
Virtual Consult
Jade at her desk
Required before your session
Please complete the Virtual Consultation Form — this must be filled out so I can fully prepare for your skin and your goals.

I'll send your Google Meet link once confirmed.

🎤
Pop-Up or
Speaking Engagement

Interested in having me at your event, brand activation, or speaking on a panel? Let's talk.

Purpose of Beauty pop-up at Pure Green Jade speaking and demoing gua sha at a live event

I'll respond within 72 hours.